Most people begin their buying journey with a search engine. Strong SEO increases your website traffic, leads to more customers, and ultimately boosts sales.
SEO is an ongoing process, but you can see results within a few months for less competitive keywords. It takes longer for highly competitive terms, but SEO's long-term benefits make it a worthwhile investment.
On-page SEO optimizes your website content and structure for search engines. Off-page SEO focuses on building backlinks (links from other websites) to your site, which increases your credibility and authority.